British Airways customers can now collect Avios points on a cruise with WTH UK


British Airways customers can enjoy extra flight perks thanks to a new Avios benefit, which extends to cruise travel. The Avios points scheme is loved by frequent flyers in particular, who spend the rewards on a variety of airline flights and luxury holiday add-ons. The points can not only be spent on flight routes but also additions such as hotels, car hire and days out. Some airline companies such as British Airways offer some flyers easier ways to collect them, courtesy of an Avios credit card.

Great Britain’s flagship airline has now teamed up with World Travel Holdings UK (WTH UK Ltd) to permit BA’s Executive Club members to collect Avios points while taking to the seas on a cruise.

Such points can still be spent on airline travel discounts – despite not actually being collected from flight travel.

They can also be splashed out on a host of cruise treats from WTRH UK’s variety of cruise partners, who include Cruise118, Six Star Cruises and River Voyages.

These span sun-soaked destinations from the Caribbean to across the Mediterranean.

This includes perks such as a cabin upgrade, for 3,750 Avios.

Meanwhile for BA customers who fancy splashing the Avios on something completely bespoke, a whole new world of opportunity awaits.

The collaboration means the cruise’s concierge team will be able to pair BA flights with specific sea routes.

Alison Earnshaw, Managing Director of WTH UK Ltd, said of the move: “We’re delighted to be partnering with the British Airways’ Executive Club to bring our cruise expertise and specialism to a new customer base.”

Adam Daniels, CCO of Avios, added: “With a collection rate of 3 Avios per £1 spent, British Airways’ Executive Club customers booking cruises can quickly and easily obtain enough Avios to book Club Europe or Club World reward flights.”

Additionally, a top trick to make the most of Avios points generally has come to light.

Avios has flight partnerships with four airlines – British Airways, Aer Lingus, Iberia and Flybe.

All of the airlines have different off peak dates, which leads to travellers being able to take advantage of different flight prices for the same amount of points.

This arbitrage opportunity has come around as British Airways Executive Club, Aer Lingus AerClub and Iberia Plus do not share the same table of peak and off-peak dates.

This becomes particularly clear around half-term school holidays in the UK.

Irish carrier Aer Lingus does not take into account the October and February half term holidays, which for other airlines are classed as peak.

Meanwhile, the summer holidays peak season starts earlier on Iberia on 19th June and ends one week after BA.

Therefore travellers should always double check before booking to get the best deals.


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