SAINSBURY’S have taken a hilarious dig at Puma after they released a hoodie that looked just like their employees’ uniform.
Last month shoppers were flabbergasted to see a £70 zip up top that looked just like the orange and purple fleece worn by Sainsbury’s staff for sale on ASOS.
TWITTER Sainsbury’s Twitter exchange with ASOS brightened up people’s day
But for people who desperately want the “Puma Hooded Sweat Jacket In Burgundy” but aren’t able to raise the eye-watering price, the supermarket giant has stepped in with a solution.
Yesterday their official account tweeted: “No need to spend £70, work with us and get the original burgundy fleece for free.”
Along with the tweet, they posted some hilarious photos of employees modelling the jacket – nailing the poses of models you find on ASOS.
A female model with her hair pulled back in to a ponytail stared moodily in to the camera before crouching down.
TWITTER The employees in Sainsbury’s tweet managed to mimic ASOS’ models’ poses perfectly TWITTER The awkward position of this man’s arms was eerily similar to what you see on the fashion retailer’s site
And a man avoiding eye contact with the lens stood awkwardly with his arms away from his sides.
Along with the 9,700 people who liked the tweet, the fashion site definitely saw the funnyside, and tweeted “SS18 = Sainsbury’s”.
Their response delighted Twitter, with one user commenting: “ASOS and Sainsbury’s having bants is my fav part of 2018 so far.”
Shoppers mock Puma for £70 jacket that looks like the Sainsbury’s uniform
Puma’s funnel neck top is available in colours very close to those used by Sainsbury’s and has the sportswear brand’s logo stitched in orange across one side of the chest – in the same position as the supermarket place their own logo on its uniform.
The season “must-have” is also styled as being oversized and worn in a similar way to Sainsbury’s employees.
SS18 = Sainsbury’s
— ASOS (@ASOS) January 4, 2018
One baffled Twitter user, Lewis Aitken spotted the similarities and posted an image of the sweatshirt online on Christmas Eve, writing: “Why would you wanna pay £70 to look like you’re scanning groceries in Sainsbury’s?”