CHRISTMAS is so last season for fashionistas.
Spring has sparked into life and yesterday M&S unveiled its new collection.
Clothing colours and themes are now linked with lingerie – if you’re organised enough to match. Bra, £22.50; knickers, £10
Good news is, we’re in for a long, hot, stylish 2018.
Stripes, checks and polka dots are dancing before our eyes and will instantly give your wardrobe a fresh update.
And M&S has brought back its trusty trench coat. Complete with statement puffed sleeves, it’s yours for £89.
A reversible khaki leather jacket hits the top price point of £249, with Style Director Belinda Earl saying the M&S customer “sees the value in it”.
If it ain’t broke don’t fix it. The brand’s last trench coat was huge, now M&S hope this will be as popular. I’m sure it will be a hit with many. Coat, £89; dress, £45; jeans, £25 This jacket is reversible and has a hefty price tag – but M&S thinks we will bite the bullet. Jacket, £249; top, £39.50; trousers, £39.50; bag, £89
I’ll be looking forward to buying the peasant dress from the Autograph range at a gentler £65.
This year M&S really upped its accessories game. Just wait until you see its pastel flats and ankle boots. Bags look far more expensive than they actually are, thanks to modern shapes and intricate designs.
Following on from last season, its “see now, buy now” offering is on sale from today.
I love the skirt’s colour and the high-waisted detail will cinch in your waist. The shirt subtly adds colour to your wardrobe. Shirt, £25; skirt, £35; earrings,£12.50; bag, £32.50; shoes, £25 M&S has made fuchsia wearable over a few seasons. This asymmetric dress has a modern cut, without being garish enough to put off loyal shoppers. It’s summer perfection. Pink floral dress, £45; bag, £29.50
Dubbed the Evening Edit, it’s an 11-piece capsule collection of oriental-inspired prints and kimono-style cuts, created with budding designer and Graduate Fashion Week runner-up Claire Tagg.
It’s not just the clobber that is set to be the talk of the town, though.
There’s serious staffing changes at the chainstore, which has seen sales climbing after a disappointing early 2017.
A peasant dress is no trailblazer but the flattering shape, with sleeves, will suit different shapes and ages. Dress, £65; boots, £69; bag, £89 New boss Jill thinks blazers such as this will be a hit. Yes, it’s a wardrobe staple, but not a standout piece that will be a talking point for shoppers. Blazer, £129; shirt, £39.50; trousers, £79; earrings, £9.50 Perhaps M&S is trying too hard not to scare customers away. This look is not too inspiring. Jumper, £139; trousers, £39.50
Jill McDonald is the new MD for clothing and home, and told me: “There are real consistencies for an M&S customer — great quality, value, classics updated with a modern twist and I think this
collection does those things.”
It might seem a long way off, but when those January blues hit, rest assured M&S will aim to put a spring in your step.
Marks and Spencer Christmas advert ‘Magic and Sparkle’