Activists Turn Tables On Companies As Eu Privacy Law Comes In


FRANKFURT – Big companies are used to harvesting vast amounts of data from customers to find out what makes them tick. Now, as Europe’s new data protection law comes into effect this week, activists are looking to turn the tables.

In what is seen as a test case, freedom of information activists are requesting masses of data from German personal credit rating agency SCHUFA in a bid to unearth the secret algorithm it uses to decide who is a bad risk.

While laws in Germany and some other European countries already allowed individuals to see what data companies held about them, the EU’s General Data Protection Regulation (GDPR) coming in on May 25 has more teeth.

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